ECOCUP Geo'24
We hope to screen 3 movies during 2024.
Among the topics: activism and the climate crisis, fashion and its impact to the planet,
urban greening and eco-friendly wine production.

First of them is Fashion Reimagined
June 27th, 19:30, V. Petriashvili str., 1
The program can be changed
ECOCUP Geo'24
ECOCUP in collaboration with Parki ar minda and IERI Store are pleased to present a special movie session focusing on fashion sustainability. The movie directed by of Becky Hutner documentary «Fashion Reimagined».

IERI Store showcases visionary designers who utilize upcycled materials, inspiring and raising awareness among attendees. Join us in exploring
the transformative power of "green" documentaries from around
the world, as we envision a future where creativity
and sustainability intersect harmoniously.

Before the film, a representative of the Georgian fashion brand TATUNA will share sustainable practices and talk about the principles
of the brand. After that, we will discuss the film with the art director
of the IERI concept store, Anka Tsitsishvili.

Admission is free!

Come be inspired by ideas that change the world for the better!
Fashion Reimagined
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Fashion designer Amy Powney of cult label Mother of Pearl is a rising star in the London fashion scene. Raised off-the-grid in rural England by activist parents, Amy has always felt uneasy about the devastating environmental impact of her industry. When she wins the coveted Vogue award for the Best Young Designer of the Year, which comes with a big cash prize, Amy decides to use the money to create a sustainable collection from field to finished garment, and transform her entire business. Over the following three years, her own personal revolution becomes the precursor of a much bigger, societal change.

Language: English with Georgian subtitles
The event was great!
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